WHAT IS PRESS KIT 24/7?

Gift List Media works closely with Press Kit 24/7 to create stunning online media kits. For less than a latte a day, you can get in front of the media using PressKit 24/7. Is your product worth $99/month?

Who is behind Press Kit 24/7?
PressKit 24/7 is the brainchild of publicists with over forty years' experience. They know how much good media coverage can impact your success. And they know what it takes to get the media's attention. It is critical for them to be able to create professional online press kits so they can be effective with PR clients: and they think the same platform might be effective for you.

What is an online press kit?
A press kit is your profile presented in a specific, professional format that the media is accustomed to using. It contains background information about your product or service, high-resolution photos to be used for publication, news coverage you may have already received, testimonials from your clients, ready-to-use quotes on related topics, and a 'one-pager' with a brief outline about who you are and topics you could address on a radio or TV show.

Why is a press kit important?
Journalists are under constant deadline. They want to see an at-a-glance profile of who you are and what you can do for them. And by your materials, they will judge you as a "pro" – or not. Whether for print, radio or TV, journalists are constantly looking for qualified experts to inform their stories. PressKit 24/7 is an immediate solution to their, and your, needs.

It’s imperative you showcase your product photos, background information and other media documents online for reporters to use at a moment’s notice. Tight deadlines make overnight shipping expensive and some times even unworkable. Ready-to-use, high resolution images and information make it easy for media when they’re laying out their magazines, producing their broadcast segments and coordinating online content. Give them what they need how they prefer it. Reports indicate 97% of reporters prefer content online to hard copy press kits.

With PressKit 24/7 you get

• Inclusion in an expert database—PressKit 24/7—that thousands of journalists and producers search each month to find stories and experts.
• Unlimited online pages to create an instantaneous, professional-looking customized online press kit (simply cut and paste!).
• A multi-media gallery (upload any kind of digital file: videos, audios, images, documents, etc) so TV and radio producers instantly know what you look and sound like.
• Do it yourself easy editing: Make changes that respond to breaking news - you make your own changes day or night, without the need of a webmaster. You just need the internet. No extra software needed! The server is backed-up and completely secure. Wondering if it’s as easy as we say it is?
  
  View a demo: http://demo.presskit247.com/EDocs/Site18/presskit247demo.swf
• Media traffic is driven to the database through thousands of other pitches each month.
• Get Browsed: Your Press Kit 24/7 is immediately searchable by search engines like Google. Your rankings on these search engines will increase. Reporters find you by searching Google daily.

Press Kit 24/7 Plus: $199/month
If you want your Gift List Media contacts imported in the contact management system Press Kit 24/7 has online, it’s just the cost of another latte a day for a total of $199/month. Isn’t your product worth it? Press Kit 24/7 Plus includes an online rolodex where you can send emails to your entire media list in seconds with a click of a button.

You can even run reports on who opens your emails, reads the releases you send or visits the photos on your press kit. Keep your call notes there too and add new contact information instantly. Then, access the information any where you have online access. Keep it and even send your newsletters from it. Other services charge you per contact, but Press Kit 24/7 Plus is a flat fee no matter how many contacts you put in there. So you can use it year-round and save.

Press Kit 24/7 Gift Idea Page Round-up: $699/per season fee
Want to hire a publicist or create an online press kit but don’t have the budget? Be part of the Press Kit 24/7 media gift idea round-up page for a one-time per season $699 flat fee. See last years: www.client.presskit247.com/gift_ideas

Websites and Ecommerce: $99/month
You say, you can’t even think about an online press kit yet because your public website isn’t even ready? Press Kit 24/7 is affiliated with a technology known as TOM™ (Troublefree Online Manager). For $99 you can choose a website technology that lets you edit-it-yourself and get your website up and running this week. No extra cost if you write the copy yourself. If you need a professional team to write your website copy, there is a one time set-up fee of $2500. If your credit card company processes with Authorize.net and you ship with Fedex, there is no extra charge for your website to have an ecommerce section. There is an additional charge if you need custom programming to work with a different shipping and credit card company, however. Imagine, for just $99/month, you can get a website most people pay six figures for. www.PoweredByTom.com